If you’re a developer – and even if you’re not – you’ll probably have heard a million different reasons for and against building your website in various programs.
While Squarespace, Wix, GoDaddy etc are easy enough to use for the novice entrepreneur, if you’re a semi-pro at site building, chances are you’ll be all over WordPress.
We were too – for a long time. But then we discovered Webflow. We haven’t looked back since.
Why? Funny you should ask…
It’s not that we hate WordPress, But...
Now, before we get into the benefits of Webflow and what makes this platform SO amazing, we just want to say that we don’t hate WordPress or think everyone with a WordPress site should ditch it and start over.
It has a place in the here and now. It all depends on what you or your clients are looking for and what your goals are for your website and online presence.
Yes, Wordpress is a free hosting platform BUT after creating dozens of sites in WordPress, we are no longer fans bois and girlz here at Khula.
The countless plugins required to get something done (which slows down your site), combined with complicated backends with messy code, alongside an ever-increasing array of templates and themes that feel old, square, and just plain blocky-looking just ain’t cutting it for us anymore.
WTF is Webflow?
In a nutshell, Webflow empowers users to build professional websites in a completely visual canvas – without any coding knowledge.
Initially Webflow was created for designers, but now it boasts an array of features and easy building content elements which allows almost anyone with a bit of tech savvy to build out a custom website.
Similar to Squarespace and Wix, Webflow’s ‘backend mode’ (as they refer to it) works in a drag and drop fashion. However, it offers a lot more flexibility and functionality.
Here are just some of Webflows features and benefits:
- A powerful CMS that lets you build completely custom databases for dynamic content types – including online stores
- Easily create immersive interactions and animations
- Webflow hosting is fast! It’s powered by Amazon Web Services, built to scale — on the same network as Netflix, Pinterest, Airbnb, Slack, and Adobe.
- 99.9% uptime, so you don’t have to worry about your site going down
- Zero maintenance: no updates to run, packages/plugins to install, or headaches to deal with
- Built-in SEO tools make it easy to improve your SEO score and ranking – such as metadata controls, automatic XML sitemaps, easy 301 redirects, and canonical tags
- Flexible integrations allow you to connect your marketing tools with built-in integrations and custom code
- Easy content updates. Change content, update images, and upload content to the CMS directly on the site through Webflow’s “Editor” mode.
- Complete freedom of design and layout customization
- Secure website browsing (Free SSL Certificate & end-to-end encryption) – no plugin required.
- Design and develop at the same time
- Easily add background images and videos
- Responsive design for any screen size or device – for laptop, desktop, tablet, and mobile
- Easily add Google Analytics, Google Tag Manager, Facebook Pixel, or Google Verification script
- Automatic backups of your site and restore it with one click of a button
- Easily upgrade your hosting package – making your website scalable and future-proof
And lastly, Webflow is completely FREE until you’re ready to launch. Build your site, take as long as you need, and pay when you’re done (no trial needed here).
Want more pages? Just add a site plan and connect a custom domain when you’re ready to unleash your new site to the world. Oh, and GoDaddy seamlessly integrates with Webflow which makes connecting your domain so very easy – no messing around with DNS settings!
At Khula, We only build in Webflow
Why? Well, after building a bunch of sites for our clients – ranging from individual startups to small enterprises – we noticed that Webflow had the edge in a number of areas:
- It offer super fast development turnaround time (normally 2 to 4 weeks depending on scope)
- It allows our clients to fully manage and maintain their own website once built – meaning they have complete access, and can change/add new content whenever they want
- It enables clients to create effective custom marketing landing pages faster too — without them needing to contact us.
- Clients can bring us in to support their efforts on an ad-hoc basis – to make larger changes or updates that require more advanced dev knowledge.
In short, once their site is built, Webflow puts our clients in the driving seat on the frontend stuff – which they love – and means our involvement remains on the bigger infrastructural aspects of their site.
In this way, clients get 100% peace of mind and 100% own everything – including the domain and website hosting.
Ready To Switch? Start By Asking Yourself...
- Am I tired of calling my developer every time I want to make small updates to copy or images?
- Do I want to be in control of my website and 100% own it?
- Does my website look old and outdated and in need of a refresh?
- Does my website take forever to load (WordPress users, we feel your pain)?
If you answered yes to any of the above questions and you feel now is the right time for a website refresh or you are starting a business and you want to make sure you create a website that you can 100% own and manage yourself going forward — then contact us today for a no-obligation free estimate.
P.P.S - In the spirit of full transparency, this blog post includes affiliate links.