We first united the Ch’íyáqtel team through a brand strategy session so we could hone in on key stakeholders, the messages they wanted to communicate, and what they needed their website to accomplish. We also helped them recreate their logo suite as they did not have all the right logo files and assets to effectively rollout the brand on merchandise and stationary.
By addressing the needs of each audience, we were then able to create a site that functioned far better than what they had before. Using Webflow Memberships, we created a gated content area for the members so that they can access all of the information at their fingertips — saving the admin staff at Ch’íyáqtel time and streamlining communication to their community. We sourced and planned an extensive photoshoot including several new drone videos to capture their developments, housing projects, community, reserve lands and surrounding Chilliwack.
The result — a high-performing, clean and minimalist site that they can now be proud of and their members will love using.