Slync.io

Taking freight forward: How a website redesign helped deliver a clearer brand story for a SaaS company providing logistics automation solutions.

Dallas, TX, United States
WEBFLOW DEV
SaaS Company

The Challenge

Building solutions that eliminate wasted time, effort, and data, Slync.io is a provider of industry-changing software as a service (SaaS) to logistics service providers. But as their services have evolved, so has the need for their website to represent their growing business, their aspirations for the brand, and what makes them unique compared to their competitors. 

So Slync.io needed to align their website with the company’s people-driven vision going forward.

Services

UX/UI Web Design
UX/UI Web Design
Content Migration to Webflow
Content Migration to Webflow
3rd Party App Integrations
3rd Party App Integrations
Webflow Development
Webflow Development
QA & Debugging
QA & Debugging
SEO Fundamentals
SEO Fundamentals

The Outcome

Slync.io approached Webflow Professional Partner, Khula Design Studio, to collaborate on a redesign and rebuild in Webflow. Working in collaboration with the Slync.io marketing team, the project began with the crafting of website copy alongside our careful creation of information architecture to inform the sitemap. We then built high-fidelity wireframes to map out each page of the redesigned site, content flow, and sections.   

Next was modelling the UI design for the homepage, solutions, and company page. In collaboration with the graphic design team at Slync.io, we underwent a process of iterations to arrive at the final concept. With approval in place, we developed the complete website, including quality assurance, and bug fixes for the launch. The new Slync.io site is now a robust marketing engine that provides a more accurate representation of the brand’s current people-focussed direction. It’s also a solid hosting platform for resources like blogs, news, events, and webinars.

Before & After

Brand Identity

Slync.io
No items found.
Before & After

Website Refresh

View website
Slync.ioSlync.io
Performance score increased by
29
%
15
%
SEO score increased by

Ready To Transform?

Through our proven frameworks we make building or refreshing your brand image easy and enjoyable.

We do the heavy lifting so you don’t have to struggle or waste time. Launch your new brand quickly with us.